Stop Doing
Loss aversionStop posing like this, it ruins 90% of photos.
Stop holding your phone vertically for group shots.
Stop shooting at noon if you want flattering photos.
Curiosity Gap
CuriosityWhy your phone photos never look like the pros'.
What pros do with their hands that you don't.
The reason your photos look flat (it's not the camera).
Numbered List
Clarity5 things you should never wear to a photoshoot.
5 locations that make any photoshoot look expensive.
4 outfit colors that look good on everyone in photos.
Shocking Stat
Disbelief95% of people think they're unphotogenic. They're wrong.
Most 'bad angle' photos come down to where the camera sits.
Golden hour lasts about 20 minutes. Here's how to use it.
Bold Claim
ConfidenceYou're not unphotogenic, you've never been directed.
Light is the only thing that makes a photo great.
A good photographer will make you forget the camera.
Before / After
ProofSame person, same day, what lighting actually does.
Same couple, same park, before and after I directed them.
My editing in year one vs year five.
Unpopular Opinion
DebateUnpopular opinion: don't smile in every photo.
Unpopular opinion: heavy filters make photos look cheap.
Unpopular opinion: you don't need an expensive camera to start.
If Youโฆ
IdentificationIf you hate every photo of yourself, read this.
If you freeze up in front of a camera, read this.
If your wedding is coming up, this is for you.
Open Question
Open loopWhy do you look different in the mirror vs. photos?
Why do you look better in candid photos than posed ones?
Why do some photographers charge 5 times more?
Costly Lesson
TrustI shot for free for a year. Here's what it taught me.
I lost a whole wedding's photos once. Now I do this.
I underpriced my first 50 shoots. Here's what changed.
Warning Signs
Self-protection4 signs you're about to book the wrong photographer.
5 signs your photographer is still learning on your shoot.
3 signs your photos are over-edited.
Easy Way
Effort-savingLook natural on camera with 3 simple cues.
Get a great profile photo without hiring anyone.
Take flattering photos of friends without any gear.
Myth Buster
RevelationThe truth about 'good lighting', it's not the camera.
The truth about 'photogenic' people, it's a skill.
The truth about megapixels, they don't make photos better.
Steal This
GenerositySteal my 5 poses that work for everyone.
Steal my shot list for a family photoshoot.
Steal my 3 phone camera settings for sharper photos.
POV
ImmersionPOV: you see your photos and don't cringe.
POV: you see the sneak peek and send it to your mom right away.
POV: you finally have a photo you want to frame.
How I
ProofHow I shoot pro photos with just my phone.
How I booked 30 weddings without paid ads.
How I make nervous clients relax in 5 minutes.
X vs Y
DecisionPhone vs camera, which should you actually buy?
Studio vs outdoor shoot, which looks better on you?
Natural light vs flash, which is more flattering?
Save This
Future-valueSave this before your next photoshoot.
Save this before you book a wedding photographer.
Save this before your next vacation photos.
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